M V Ramana is Chief Executive Officer, Branded Markets (India and Emerging Markets) and leads innovation for Dr. Reddy’s. In this role, he leads a multicultural team in 45 countries. A passionate believer in the organization’s purpose of accelerating access to innovative and affordable healthcare, Ramana has spearheaded the company’s foray into several new markets and spaces and has secured its position as a leading generics player in them. He is also a member of Management Council of the company.

As the CEO of Branded Markets, dealing with complex, ambiguous business environments which present a huge growth potential; Ramana has been able to think ahead and build robust strategies which have delivered market beating growth in their respective spaces. Not only has he been able to push the envelope on new therapy areas but has also built new age skills in the space of sales, marketing and portfolio building.

Ramana has demonstrated ambidexterity and an appetite for risk as he spearheads disruptive spaces, navigating new business models and leveraging both deep science and technology platforms. Leading multiple workstreams across business units and geographies, he is currently engaged in building the Innovative Products side of the business across Dr Reddy’s .

Ramana joined Dr. Reddy’s as a Management Trainee in 1992 in the International Marketing division of the company’s Branded Formulations business. Since then, he has handled various critical assignments from setting up the business in several countries across Asia, Latin America, Africa Russia, the Middle East  and the joint venture in China.

He is an MBA from Osmania University, Hyderabad and has done the ISB-Kellogg management development programme.